Established in 2003 by Eva Soroken, Masaki Ave Inc. is a commerce consulting agency based in New York City. Masaki Ave works with emerging and established brands to navigate global marketplaces, with an emphasis on US and Japanese relations. Services offered include branding, marketing, visual merchandising, sales, distribution, logistics, and communication, tailored to the individual needs of each brand. Since the inception of Masaki Ave, Soroken has lived in Tokyo, Europe, and the United States, working with clients that include North Face Japan, Ichi Antiquites, Cutler and Gross, and Yamamoto Kogaku, among others. Her own line of eyewear, Eva Masaki, is designed in New York City and produced in Northern Italy. Soroken’s middle name, MASAKI (正木), is at the heart of Masaki Ave Inc. and represents her unique position between worlds, cultures, and markets.


Select Clients: Airblaster, Badelaine, Bear Pond Espresso, Cutler and Gross, GLCO, Goldwin, Ichi Antiques, Illesteva, Marni eyewear, North Face Japan, RAKU, Scribe Winery, UZ by FlowFushi, and Yamamoto Kogaku.